Why text analytics matters?

text analytics matters

Text analytics matters a lot especially in today’s fast-paced world where the expectations of your clients continuously rise. As a result, you often have to run to simply stand still, and you need to be even better and faster to shine in terms of customer experience. You have to monitor closely the behaviour and experience of your clients and with the power of text analytics you can make more informed decisions on how to improve your business so that it better caters to your clients’ expectations.

Is text analytics for me? Is TalkAboutIT for me?

Do you sit on large volumes of free-form text that you would like to analyse? If yes, then TalkAboutIT is for you.

Text Analytics can be applied in virtually any industry. FMCG, Retail, Healthcare and Pharmaceuticals, Energy, Technology, Logistics, Telecommunications, Construction, Travel, Leisure, Hospitality, Professional Services, Consumer Durables, Capital goods, Government etc.

What does “ready-to-fire” mean?

“Ready-to-fire” is our vision for text analytics. You simply upload your data and the tool provides you accurate sentiment and topic categorization. However, none of the tools on the market can do that out-of-the-box, regardless of what they promise. In order to have a high accuracy and actionability of the analysis, you need to invest weeks into setting up and testing categorization rules that match your business specifics. Let’s be honest – no one likes this and a lot of people don’t really know how to do it. So our text analysts can do that for you. We make TalkAboutIT work for you and then it really is “ready-to-fire” – you can login, upload your data and have accurate insights within seconds.