How does text analytics work with surveys?

Text analytics surveys

Text analytics surveys can extract some valuable information for an industry or particular business. A good example could be a survey with open-ended questions asking your customers about their experience with your products and services and why they would (not) recommend them to friends and relatives. This is a really effective way to collect customer or clients’ opinions and get a feel of how they look on your brand, product or service. And, on top of that you can get some suggestions for unique and innovative ideas.